Have you heard about your microbiome?

If you listen into or watch any food or health related programmes, read any articles about living longer or losing weight at the moment, you may well have picked up on the buzz word relating to your gut health - the microbiome.

These are the trillions of microbes, fungi, bacteria etc that live in you and on you and in total would weigh about 2kgs for the average person. It tuns out, that despite the advances in knowledge about genetics, which was hailed as the revolutionary discovery that would influence the treatment and end to many diseases, it is in fact our microbiome that has the largest effect on our current and future mental and physical health outcomes. So much so that conventional medicine is recognising the importance of looking after our body “flora” and catching up with ancient wisdom:

“All disease begins in the gut” Hippocrates.

So if we accept that 90% of our health is influenced by balancing the “good” and “bad” bacteria, would it make sense to you that having a regime that does this for us would be a great habit to adopt a couple of times a year?


Anybody that’s anybody in the field of complimentary, alternate and functional nutrition field is talking about this important subject and although there is advice offered about including fermented foods and pre and probiotic foods and supplements into your diet, as far as I know, the only clinically trialled programme that address the microbiome imbalance is the one I have been using and recommending for 18 months or so. The Pure 21 programme has produced some amazing testimonials from people with a whole range of issues such as: digestive conditions, skin issues, high blood pressure or cholesterol, auto immune diseases, poor memory, weight gain, hormone imbalances, sleep disturbances, low energy and mood and the list goes on…..

How can one programme fix all that you might ask?

Well if you come from the approach that the body will heal itself if we get out of it’s way, then by addressing the microbiome, known as the “hidden organ” then we are giving the body a 90% head start to building good health. The Pure 21 programme is the starting point of the 3 steps that lead us to Elite Health - PURIFY FORTIFY PROTECT alongside clean eating and eliminating food triggers that cause inflammation, the root of all disease.

The good news is, that the PURE 21 programme can be done by most people * safely and can be modified to each individual’

21 day - lifestyle programme for better health and vitality
217.00 397.00

Clinically trialled and tested - our 21 day LIFESTYLE programme is designed to help you: start the journey to elite health and to:

  • have more energy

  • get better sleep

  • feel more alert

  • gain more mental clarity

  • cleanse and heal the gut

  • reverse common diseases

  • improve skin conditions

  • manage your weight

  • improve your fitness and recovery

  • build good health

with the emphasis on reseting your microbiome.

This is Pam Duxbury’s amazing story. I met Pam after a talk I did in Warrington last November. She asked for some help and we met in December for a consultation. This is where we sketched out a plan which started with the Purify 21 programme.

“All finished! Feel amazing. I honestly was a bit sceptical about achieving ‘elite’ health in 21 days BUT I have .... or certainly on the path. If you are in any doubt as to whether to do the programme - read on ....

About me - I’m nearly 44, suffered complete stress and burnout last year and severe anxiety. I have high blood pressure and about 5 stone to lose. Motivation was to improve blood pressure as it has been too high for too long. I’m on the maximum dose of medication. I’ve been a previous slimming club member - off and on for over 20 years. This has completely revolutionised my diet, thinking and improved my enjoyment of food. And I have found it easy to my amazement. 
Benefits so far
1. Overheating at night - definitely hormonal - stopped within the first week✅
2. Skin is fantastic, dryness has improved✅
3. Knee - I had my cartilage done 2 years ago and have arthritis in my knee. Before I started the plan I struggled to lift my bent leg to my chest. I was probably achieving a 20-30 degree angle. All my stiffness and pain has gone. (Walking has helped ✅
4. My anxiety has virtually gone. Feel like my old self. I think this has been more hormone related but I had put down to burnout and stress. Anyway feel fantastic ✅
5. Bloating has gone. Within first few days my ankles had gone down, my stomach feels better✅
6. The whites of my eyes are even whiter ✅
7. My nails are glossy and shiny - suffered with brittle and flaking nails✅
8. Sleep has improved massively. I looked back at my sleep tracker and before Christmas I was waking at least 1-2 times a night and up to 4. I sleep through now and have been waking naturally before my alarm goes off. Can’t remember the last time that happened ✅
9. Bladder - I had to get up to the loo in the night with the urge to keep going. Despite probably upping my liquid intake massively, the urge to keep going has gone, and finally, what you all want to really know ✅
10. I have lost 16.5lbs in 21 days, ✅
1” off my neck; 
3” off my waist and
4” off my hips ✅

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Here are just a few of the amazing results from clients who have done the PURE 21 programme


✅ Went from waking 30 mins to 2 hours to sleep through the night 💤 
✅ More energy
✅ Heartburn, bloating and discomfort gone
✅ 5lbs lighter 
✅ Longstanding cough gone!! 
✅ Feeling calmer and happier

“I’m so pleased with my results and how I feel. It’s really motivated me to continue to make progress.”


✔ lost 14lbs!!!
✔5 inches gone from her waist 😲
✔ Nails stronger and complexion glowing ♥️
✔ energy levels sky high throughout the day. She has even got her xmas tree up and finished her christmas shopping way ahead of normal! 🤣
✔ her mental clarity is crystal clear! This means she is coping with stress more effectively and has super sharp focus to ensure she is able to do an even better job for her clients 🤸‍♀️
✔ sleep is longer, deeper and more refreshing 🌒
✔ she has not needed her inhalers for her asthma! 🥑🎄🍾🎈
Ali has eaten more than she would normally - yet still lost weight. Her relationship with food has improved and she now understand how to manage her health and her intestine long term.


✅Bags more energy
✅ now sleeping well and waking with energy
✅ aches, pains and restless legs gone! 😮
✅ bloating and indigestion gone!!!! 
✅ skin feeling and looking really good
✅mood boosted 
✅ hormones balanced 😁

“This programme has changed the way I feel about myself. It’s also taught me to eat great foods again and the benefits they bring”


✅ lots more energy
✅ bloating gone
✅ psoriasis much improved
✅ better mood
✅ refreshed and energised in the morning
✅ slimmer waist
✅ motivated to make better nutrition choices


✅ 15lbs lighter 🙌🏻
✅ much more energy
✅ feeling much calmer and happier 😊
✅ no more acid reflux or bloating 
✅ brain 🧠 fog gone and concentration boosted
✅ blood pressure reduced and improved 
✅ now getting off to sleep quicker and waking more refreshed and energised 💤

“what I achieved in 3 weeks would normally take me 2-3 months!”